For better or worse, the success of The Lego Movie had a major impact on Hollywood earlier this year and now we’re continuing to see many similar properties being brought to the big screen. Warner Brothers in particular is doubling down on The Lego Movie franchise by greenlighting a Lego Batman spin-off and a Ninjago movie in addition to the inevitable The Lego Movie 2. They are also working on a Minecraft movie with Shawn Levy in talks to direct. Now this week we are hearing that Lego’s chief rival Playmobil is setting up their own animated feature film. But can they replicate the critical and commercial acclaim without masterminds like Phil Lord and Chris Miller at the helm?
According to Variety, Paris production company ON Entertainment will be teaming up with Wild Bunch and Pathe for a Playmobil movie. Bob Persichetti (Puss in Boots, Monsters vs. Aliens) will be overseeing the project, which will feature much of the same creative team as their upcoming CG animated adaptation of The Little Prince. Dimitri Rassam (Upside Down, Escobar: Paradise Lost) will produce along with Aton Soumache and Alexis Vonarb (Renaissance) and Moritz Borman (Terminator Salvation, Savages).
Playmobil was created by German inventor Hans Beck back in the ’70s and the company has since sold over 2.7 billion figurines worldwide. It is a little more popular in Europe than in North America and I suspect that the European audience is the one they will be primarily targeting with this project. Either way, it’s hard to imagine this being as clever and unique as The Lego Movie, but perhaps they will surprise us. Are you interested in a Playmobil movie?