Looks like James Cameron’s Avatar will be hitting DVD and Blu-ray a bit sooner than expected — in just over a month, as a matter of fact. Instead of coordinating the release of the movie to help sell the first wave of 3-D televisions, they have decided to rush it out in time for Earth Day on April 22nd. How environmentally conscious of them! But wait a minute, won’t this hurt their plans for a theatrical re-release in the summer?
It turns out that it won’t, because this initial release will be one that is stripped down and completely devoid of extras. If people want to see the extended cut of the movie with additional scenes, they’ll have wait to see it on the big screen (or wait for the multi-disc special edition DVD/Blu-ray that is being planned for the holidays). To make up for the lack of supplementary material, they will be packaging the movie with various goodies like a t-shirt, book, and art cards (you know, all the useless crap that Reed Farrington loves). As for when we might see a 3-D version of the movie that is compatible with home theatre systems, Fox says that won’t be happening this year. For the time being, it remains an experience that you will have to leave home for. Will you pick up Avatar on DVD or Blu-ray next month, or will you hold out for a more complete version?