I still have yet to see last year’s CG adaptation of the Dr. Seuss story Horton Hears a Who!, but the reviews were surprisingly solid (78% on Rotten Tomatoes) and it ended up being the 10th highest grossing movie of the year. It’s no surprise then that another Dr. Seuss book is about to get the CG treatment… in 3-D of course! Variety reports that Horton Hears a Who! writers Cinco Paul and Ken Daurio are now in the process of bringing The Lorax to the big screen.
While Horton was set up at Fox and produced by Blue Sky Studios, The Lorax has landed a deal with Universal and Illumination Entertainment (the same folks behind Despicable Me and Ricky Gervais’ Flanimals). Despicable Me director Chris Renaud will be co-directing the film with first-time helmers Paul and Daurio. The story is an environmental fable about a greedy creature known as a Once-ler who is chopping down Truffula Trees and meets some resistance from The Lorax. The movie is scheduled for release on March 2, 2012, which also happens to be the birthday of the late Dr. Seuss! Check out some clips below from the 1972 animated version of the story.